Our Advertising Solutions
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Buchanan Group is the global provider of premium, branded advertising vehicles. When you're looking for ways to inform, explain, educate and to generate sales results, BG products provide solutions across a range of categories.
Our products are based on the delivery of information from a third party perspective. This allows consumers to make more informed choices in the products and services that they buy.
Our Information Media brands are tried and tested in markets across the globe. Each has been painstakingly developed to be a sales driver for leading brands. As a user of a Buchanan Group Information Media brand, you get the branding and authority of third-party information processes recognised and respected by consumers throughout the world.
Below you will find more information about each of our products: |
This is the branded advertising vehicle that revolutionalised the way marketers of supermarket brands communicate with their consumers...
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Zoot took the traditional 'celebrity endorsement' style of advertising and turned it on its head. With Zoot, we take a celebrity, give them your product to try then interview them about their thoughts...
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Who doesn't love food? It makes sense we provide the marketing community with an advertising vehicle solely created to drive sales of leading food brands...
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Consumers are actively involved in communication associated with their health and wellbeing, which represents a fantastic opportunity for marketers...
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The youth market is notoriously hard to reach - this isn't exactly news to marketers. But it's a challenge we've all faced...
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Don't you wish that when a consumer had a positive experience with your brand or product that they would tell a few friends about it, or better still, that they would tell the whole country about it?...
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Infotalk is the funky advertising vehicle we developed to explain the features and benefits of products and services outside the supermarket area...
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With today's young man waiting longer to commit to marriage, mortgage and kids, he's cashed up and treating himself, building on his kit of technology, cars and gadgets - each meticulously researched before the purchase...
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